Social And TV: The MVP Brands Left On The Bench This Super Bowl
Original article published on the ANA website. Here’s the problem upfront: Maximising Super Bowl...
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NFL, Verizon And Budweiser Early Pacesetters In The Social Media Super Bowl
February 5, 2025 – The NFL, Verizon and Budweiser are the most effective Super...
Here’s How to Make the Best Social Cuts for Your Super Bowl TV Ad
Article originally posted on Adweek. Brand effectiveness doesn’t live and die in one ad...
Celebrity-Led Campaigns On Rise At Super Bowl, But Star Power Fails To Dazzle
Original article was published on the ANA website. Celebrities trying to be funny in...
4 Key Learnings When We Tested Super Bowl Ads On TikTok
Original article appeared in The Media Leader. The Super Bowl may be long gone,...