We’re not into that.
And it’s not just doing what you believe, it’s how you do it.
![](https://www.daivid.co/wp-content/uploads/2024/04/John-Hegarty.png)
![](https://www.daivid.co/wp-content/uploads/2024/04/barney-on-stage-575x1024.png)
![](https://www.daivid.co/wp-content/uploads/2024/04/WhatsApp-Image-2024-04-10-at-12.28.43-1024x768.jpeg)
We’ve got 3 things that we stick to in how we treat ourselves and anyone we work with
Culture really does eat strategy for breakfast. Many of us have worked in successful businesses where this has been taken seriously and we've seen how it benefits employees, clients and partners.
Be The Rock
Not like Dwayne Johnson, although we do like him. No, just say what you’re going to do and do it. Seems obvious but by sticking to this, we run a tight ship and customers get the good stuff.
Trust & Embolden
This is about a fearless environment. We bring all of ourselves to work, trust one another and that’s why we do a great job and have fun while we’re doing it. Customers get no bullshit and bluster and, as far as our research shows, there are no rules forbidding fun at work.
Blaze a Trail
Insatiably curious and intellectually humble. We believe in the scientific method (the world needs more of it) and we’ll always try out new stuff to do the best possible work. To be honest, this is the fun bit and if you’re not doing it, seriously, why bother? Customers can expect freshness, always.
Management team
![](https://www.daivid.co/wp-content/uploads/2024/04/Ian-Forrester-300x300.png)
Ian Forrester
CEO
![](https://www.daivid.co/wp-content/uploads/2024/04/Barney-Worfolk-Smith-300x300.png)
Barney Worfolk-Smith
CGO
![](https://www.daivid.co/wp-content/uploads/2024/04/Dan-Best-300x300.png)
Dan Best
SVP Clients
![](https://www.daivid.co/wp-content/uploads/2024/04/David-Waterhouse-300x300.png)
David Waterhouse
PR
![](https://www.daivid.co/wp-content/uploads/2024/04/Mitch-Eggers-300x300.png)
Mitch Eggers
Chief Scientist
![](https://www.daivid.co/wp-content/uploads/2024/04/Eli-Drake-300x300.png)
Eli Drake
Head of Data Science
![](https://www.daivid.co/wp-content/uploads/2024/04/Alejandro-Reinel-300x300.png)
Alejandro Reinel
Director of Engineering
![](https://www.daivid.co/wp-content/uploads/2024/04/Bridget-Leonard-300x300.png)
Bridget Leonard
Global Insight Manager
![](https://www.daivid.co/wp-content/uploads/2024/07/Screenshot-2024-07-01-at-09.21.14-300x289.png)
Mohika Thampi
Global Insight Manager
Advisors
![](https://www.daivid.co/wp-content/uploads/2024/04/Rob-Sherlock-300x300.png)
Rob Sherlock
Chairman
![](https://www.daivid.co/wp-content/uploads/2024/04/Dan-Bernado-300x300.png)
Dan Bernardo
Advisor
![](https://www.daivid.co/wp-content/uploads/2024/04/Carolyn-Taylor-300x300.png)
Carolyn Taylor
Advisor