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Social And TV: The MVP Brands Left On The Bench This Super Bowl

Original article published on the ANA website.  Here’s the problem upfront: Maximising Super Bowl...

NFL Spot Leads The Way In Early Super Bowl Ad Ranking

February 4, 2025 – The NFL “Somebody | It Takes All of Us” is...

Here’s How to Make the Best Social Cuts for Your Super Bowl TV Ad

Article originally posted on Adweek. Brand effectiveness doesn’t live and die in one ad...

Celebrity-Led Campaigns On Rise At Super Bowl, But Star Power Fails To Dazzle

Original article was published on the ANA website. Celebrities trying to be funny in...

4 Key Learnings When We Tested Super Bowl Ads On TikTok

Original article appeared in The Media Leader. The Super Bowl may be long gone,...

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