Three Ads You Should Watch Right Now – October 13, 2025
Adland life can be a bit of a blur sometimes. Blink too hard and...
Flamboyant things
Heartificial Intelligence: Which AI Brands’ Ad Campaigns Are Giving Us The Feels?
The machines are coming – and this time they want your hearts. That’s right,...
With The Coming AI Sloppening, We Must Get Better At Understanding Creative Data
Original article was published in The Drum. The origins of the adtech industry can...
Do Androids Dream Of Winning A Cannes Lion?
Like some malfunctioning robot that’s crashed a swish party, broken the furniture and been...
How To Avoid ‘Fragmented Feels’ And Ensure Your Brand Is Emotionally Coherent
Original article was published on the WARC website For brands looking to stand out...
Funny Or Die: Why Super Bowl Brands’ Lack Of Emotional Creativity Is No Laughing Matter
Original article was published on the ANA website. Move over Budweiser’s cute young Clydesdale....
NFL, Verizon And Budweiser Early Pacesetters In The Social Media Super Bowl
February 5, 2025 – The NFL, Verizon and Budweiser are the most effective Super...
NFL Spot Leads The Way In Early Super Bowl Ad Ranking
February 4, 2025 – The NFL “Somebody | It Takes All of Us” is...
Here’s How to Make the Best Social Cuts for Your Super Bowl TV Ad
Article originally posted on Adweek. Brand effectiveness doesn’t live and die in one ad...
Celebrity-Led Campaigns On Rise At Super Bowl, But Star Power Fails To Dazzle
Original article was published on the ANA website. Celebrities trying to be funny in...
UK Election: Which Political Party Has Created The Funniest TikTok Videos (So Far)?
Let’s face it, we could all do with a laugh right now. With July...
Gag Reflex: Why Gross Humour In Ads Can Often Leave A Bad Smell
Original article appeared in The Drum. The image still gets stuck in my head...